Clara Amfo is one of the UK’s most influential broadcasters and a 2026 Ethnicity Awards finalist, widely recognised for her sustained advocacy for Black British culture and inclusive media representation. Through her long-standing BBC career, she has consistently used her platform to spotlight underrepresented artists, challenge inequity in the music industry and push for greater diversity across radio and television. Her widely discussed on‑air reflections about racial justice strengthened public conversations around representation and helped catalyse more inclusive editorial practices. Beyond broadcasting, she regularly supports cultural organisations and campaigns focused on equity in the creative industries, contributing to panels, events and initiatives that centre Black talent and lived experience. Amfo’s work continues to influence how UK media approaches inclusion, ensuring emerging voices are heard and celebrated.